"It's Better Here" campaign
The “It’s Better Here” Public Awareness Campaign is making sure Central Illinois residents, business leaders and elected officials know what’s happening with our economy on a national basis, but more importantly so they know what’s happening right here at home.
The local story isn’t always the same as the national story. The campaign is telling regional residents what was happening in their back yards because it’s not always the same as what’s happening in Florida, Michigan or California.
Local elected leaders have cut PSA’s for TV and radio that are airing around the region. There are also advertisements in the local paper with the “It’s Better Here” logo and Adams Outdoor Company has dedicated some area billboards to carry the message. It’s a collaboration that is paying off.
Here is a look at PSA’s recorded by the mayors of Peoria, Pekin and East Peoria.
Rusty Dunn—Pekin
Jim Ardis—Peoria
Dave Mingus—East Peoria